2010 Chevrolet Aveo RS Concept

2010 Chevrolet Aveo RS Concept

Chevrolet announced the world debut of the Chevrolet Aveo RS Concept at the 2010 North American International Auto Show. It features a European-inspired hot hatch look designed to appeal to young enthusiasts, and hints at the next-generation Chevrolet Aveo.

Longer, wider and more spacious than the current production Aveo, the Chevrolet Aveo RS Concept showcases the car's upscale-looking design cues both inside and out, and presents the many personalization options potentially available on the next-generation car.

"We hope the Chevrolet Aveo RS Concept will demonstrate that we are as serious about redefining the Aveo and its place in the small-car segment as we were about reinventing the Malibu," said Jim Campbell, Chevrolet general manager.

First impressions

The Chevrolet Aveo RS Concept, finished in electric Boracay Blue, wears global Chevrolet design cues such as the dual element grille, round taillamps and fender flares, but designers turned up the attitude on the Chevrolet Aveo RS Concept with low openings and a lower mouth trimmed in a combination of brushed and polished aluminum. Outboard fog lamps are integrated into an exaggerated brake-cooling inlet that flows into the front fender flares, creating an aggressive-looking face.

Exposed headlamps, with their brushed aluminum structural surround, are inspired by the designers' affection for motorcycles. The sleek side profile is characterized by uninterrupted body side lines, a high beltline and low roofline. The side mirrors with amber-colored turn signal indicators carry the same shape as the car and seemingly disappear into the profile. At first glance, the car actually looks like a three-door hatch because the rear door handles are discreetly located in the "C"-pillar area.